Real Strategies, Real Results
The strategy behind the growth.
Explore the strategy behind growth in ecommerce, industrial markets, hospitality, and entertainment. Client identities are confidential; the situations, work, and results come from the case studies provided.
Search that supports sales.
Connect product discovery to revenue.
Revenue increased 48%, with SEO, AI visibility, and paid media working together.
Quote form submissions increased 426%
In our first year working together, the manufacturer also reported a 459% increase in architectural inquiries.
90% more requests for quotes
Google Ads conversions grew 217% while spend rose 37%.
Discovery with business value.
HOSPITALITY & CATERING
Turn discovery into inquiries.
Catering form submissions increased 34%, with paid campaigns generating 48 leads on approximately $1,000 in monthly spend.
ENTERTAINMENT
Support discovery at scale.
230,000 monthly sessions and 58,000 key events connected search visibility with website activity.
Results reflect individual reporting periods and business situations. AI estimates are visibility indicators, not verified visits or unique people reached.
Talk with Jo about your goals
Which results matter most to you? Tell me about your business, share your website, and let me know where you want more leads or sales. I’ll help you decide where to start.
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Behind the case study numbers
Choose a question to explore the results.
If customers buy directly on your site, start with the marine ecommerce study, which tracks revenue. If buyers research specifications before contacting sales, the industrial study is a closer match. For a business that books work through inquiries, see the catering study.
The catering study reports a 34% increase in form submissions. That tells us more people raised their hands. To find out how many booked an event, you would match each inquiry to a booking in the sales records. The figures published here cover inquiries.
A citation means an AI answer referenced a page. It can tell you which topics bring your business into the conversation. To see whether that exposure sends customers, look separately at referral traffic, inquiries and sales. The entertainment study shows how visibility and site activity can be reported side by side.
Clients trust me with sales and marketing data. Sharing the industry, the problem and the outcome lets you judge whether the work applies to your business while keeping the client’s identity private.
Use the free Search & AI Scorecard for a first look at your own visibility. Choose the $299 competitor analysis if you want me to review your domain alongside up to three competitors, prepare a report and walk through the findings with you in a one-hour meeting.